Discover Ottawa’s top PPC marketing agency founded in 1996.
PAY-PER-CLICK ADS HAVE A LOT OF ADVANTAGES
Any business, especially during a coronavirus pandemic, is searching for low-cost, high-impact advertising opportunities. Customers are spending more time online than ever before, and businesses are leveraging PPC.
Many use pay-per-click (PPC) advertisements to get their brand in front of millions of internet users.
WHAT IS PPC ADVERTISING?
Pay-Per-Click (PPC) advertising including remarketing is a form of marketing where you pay a small fee each time someone clicks on one of your ads. Instead of paying for expected impressions, you pay for the traffic these advertisements generate, making them an ideal option for businesses looking for total flexibility over their lead gen and budget. Google Ads, Microsoft Ads, and Facebook Ads are the most common PPC advertising platforms, but when it comes to the number of searches and the range of options, Google is by far the most useful for any PPC campaign. Sometimes a Google ads account will be suspended so you need to ensure the agency you wortk with are experts in Google ads.
Google ads is divided into three major groups, each with its own set of PPC rates and efficiency:
- Video – These are video commercials that play before, after, or after the videos on YouTube.
- Display Network – Image-based ads appear on websites your target audience has visited, typically as a banner, sidebar, or footer image.
- Search Network – In Google search results, text-based ads such as sponsored links, shopping page advertising, and shopping banner results.
The most effective PPC marketing campaigns rely on leading consumers to make a valuable decision, which can be as straightforward as purchasing a product. It may, however, be as diverse as form submission, quote search, or PDF download.
Trusted Digital Marketing Agency in Ottawa
Our team is fully aware of the commitment, time, and skill required to manage a successful business.
At Mediaforce Digital Marketing, we understand the importance of focusing on strategic elements and components when embarking on or enhancing a website or creating an ongoing digital marketing strategy. We pride ourselves on offering a unique digital marketing experience, one that encompasses everything from SEO, PPC, and website design. Our experts are ready to help improve key parts of your sales funnel using automation and CRMs, while also re-designing and optimizing your website with data to target the right audience. Through analytics and measuring techniques, our specialists can identify necessary changes in content as well as enhancing the user journey for maximum impact.
SEARCH ENGINE OPTIMIZATION (SEO)
Digital marketing is one of the most effective ways to reach a wide range of customers. Our comprehensive digital marketing services offer businesses the opportunity to optimize their website for better search engine ranking with SEO (search engine optimization).
WEBSITE DESIGN AND DEVELOPMENT
At Mediaforce, our team of digital marketing experts are dedicated to helping you build the website of your dreams. We realize that combing your vision with best practices, technical know-how and optimized content is key to having successful web design and development.
GOOGLE ADS MANAGEMENT
Mediaforce Digital Marketing specializes in paid search expertise, with a team of highly skilled professionals that can assist you with every aspect of Google Ads (Adwords) campaign management; from the initial setup to streamlining an existing Pay Per Click (PPC) campaign.
SOCIAL MEDIA ADS MANAGEMENT
Social media marketing uses social media and social networks to promote a business’s goods and services, brand and message. Social media channels can include: Facebook, Twitter, TikTok, Snapchat, Youtube, LinkedIn and more.
We’ve gathered a list of the top ten reasons why good PPC advertising would help your business succeed and thrive in 2023.
THE TOP ADVANTAGES IN PPC ADS
TEN PPC STATISTICS
Consider the following statistics:
WHY HIRE PPC MANAGEMENT SERVICES?
PPC ads are a constantly expanding and evolving market.
What worked six months ago may no longer work, which is why we at Mediaforce we stay up to date on new features, tactics and strategies for reaching out to your target customers online. Hiring a specialist PPC management company, in our opinion, is faster and less expensive than hiring, training, and supervising an in-house team.
HOW CAN WE HELP?
If you have any questions or would like a free, no-obligation quote for a personalized ppc strategy, please email or call us at 613-729-0500!
What Our Clients Are Saying
Don't take our word for it. Read some of our reviews below.
“We are seeing the ROI we need and want! We are very happy with the service and strategy employed by Mediaforce to help our business drive the leads we need to achieve our business goals.”Josette LeBlancVP Marketing & Sales NYCO
“They have helped us tremendously launching our new clinic in the market. These guys are just awesome and exceptional in all they do. A great TEAM.”Meenie Grewalregistered Physiotherapist & Clinic Owner
“Mediaforce has been instrumental in increasing visits to our website ten-fold, resulting in tremendous increases in business. I cannot recommend Mediaforce strongly enough!”Pamela BarronP. Barron Family Law
“The team at Mediaforce has been fast to return a call, email and help with our e-commerce business issues.”Joe GranitzCEO, Pet Expertise
“Working with Mediaforce has been a pleasure. They are extremely knowledgeable and have helped us immensely with secure hosting and digital marketing services.”Ali HochbergBIOS Bermuda
“We are very pleased with the entire team at Mediaforce and their continued efforts to grow our digital presence. Thanks go out to Mediaforce for a job well done!”Sloan MarkeyGM, Tremblay Renovations
“A fantastic approach to the overall design and content, with a clear understanding of my business needs, right from the beginning.”Michael McNeillPMP, CP3P-F, CBAP, QMS Auditor President MDE Consulting Ltd.
“We began interviewing over 35 companies Canada wide for the development of a new website. After just one meeting we found the company we were looking for.”Bonnie CraigMedical Aesthetics Manager, The Facial Surgery and Cosmetic Centre
“One of the top digital marketing and social media companies we have worked with. We highly recommend them.”Brent ThomsonManaging Partner, Peak Sales Recruiting
“Not only did Mediaforce increase our google rankings but got us better qualified leads from all channels. I highly recommend Mediaforce.”Wendy Morrison
“Amazing group of dedicated marketing professionals.”Eric Pinkney, MBASTRATEGIC M&A CAPITAL GROUP INC.
“Fantastic communication and quick response times - two things we were looking for in a new vendor. Would definitely recommend!”Rachel McIntyreMSc, PMP®│Senior Manager, Customer Solutions SQI Diagnostics Inc.
“The entire Media Force Team has been fantastic. Switching over to Media Force a couple of years ago is amongst the best business decisions made. Thanks Again!”Daniel AkowuahMortgage Broker - DLGN Underwriter Amansad Direct Lending Group
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