WANT MORE QUALITY SEO TRAFFIC?
Clear, Measurable, Results Driven SEO Services
Users are most likely to click on the first three organic search results. Surprisingly, a high % of people scroll through the advertisements on the results pages and look for organic results to help them establish who’s credible.
While there are several reasons to hire an SEO agency, the right time would be if you see your competitors aggressively implementing digital marketing services like SEO and taking market share, when you have tried SEO or other tactics yourself and have not gotten the results or when you can see your leads and revenue dropping.
The same applies if:
- Your website is not included in search engine results pages
- Your competitors outperform you in terms of search and market in general.
- You are unsure if the website is assisting with the achievement of corporate objectives or not.
- You are not optimistic about the prospects of your business.
Our Ottawa SEO Services
The digital world is becoming highly dynamic. Our tactics produce long-term returns, allowing your website to get listed high in the SERPs and boost traffic on specific keywords. If you aren’t doing search engine optimization (SEO), your rivals most likely are! Don’t fall behind because SEO takes time. Mediaforce has a full range of SEO services.
The campaign begins with a detailed audit of your website to identify technical and content driven on-page and off-page variables that can influence the website’s ranking in SERPs. Then, we will optimize the website based on the results and the company’s overall objectives and goals.
Our SEO Consulting service will build the blueprint for your website’s growth by bringing your search rankings to page one. The service involves creating an SEO strategy to kickstart your initiative, advise on web design & CRO, perform keyword analysis, and conduct a website audit.
Our SEO Audit service uses an in-depth professional audit to diagnose the health of the website. The foundation is a detailed SEO checklist that contains the rating factors on which you should configure your site. After gathering and reviewing data, actionable perspectives are given.
Our Local SEO efforts aim to increase the website’s search visibility on Ottawa. Optimization for Google My Business and Google Maps is included, a business NAP (name, address, and phone) cleanup and schema markup.
Our Technical SEO service examines the website’s usability and crawling, indexing, site layout, site speed, and management. The SEO team conducts the study using a mixture of manual and 3rd party tools, resulting in a concise technical report.
E-Commerce SEO, whether on Shopify, WooCommerce, or another platform, focuses on shop optimization. The key objective is to maximize business online sales and advocacy. The guidelines are focused on page-level improvements, such as powerful imagery, videos and a user-friendly checkout mechanism, among other things.
When it comes to interacting with your target audience, CMS optimization through WordPress SEO is a must. The initiative is divided into three parts: website structure, plugin installation, and content creation. The campaign aims to improve indexation.
Reverse SEO is also known as Online Reputation Management since the mechanism is inverted. There are two main elements here: ranking positive websites higher on results pages and outranking pages with negative news that harms the credibility and appearance of the company, person, or association.
Also called pay-per-click (PPC), our Google ads Paid Search service drives prospective buyers into the sales funnel. The campaign starts with detailed keyword research and is followed by ad optimization.
What makes Mediaforce Ottawa SEO services different
Our SEO services are built on optimization fundamentals to ensure that your website is Google-compliant.
The technical and non-technical areas of Optimization are included in our SEO audit. The purpose is to see if the website is SEO-ready (for new campaigns) or to see how well it is performing now (for ongoing campaigns). Our audit helps to understand how well it performs in indexation, content, links, and social. The audit report covers overall recommendations and suggested keywords sections.
We do two types of Keyword Research. First, if you’re new to SEO, the campaign will find relevant keywords for which your site might potentially rank. We use various tools, including Google Keyword Planner and Ahrefs, to determine the most relevant keywords for your campaign. Two of our main focuses when choosing either branded or non-branded keywords are monthly search volume and relevance. The process is the same for both organic and paid SEO. If you’ve tried SEO before but haven’t seen any noticeable effects, our SEO team will decide if your site is ranking for the targeted keywords or not and what conversions were generated. We will keep keywords that you are currently scoring with and delete those that aren’t helping the initiative. Then, based on our analysis, we’ll add new keywords to the list.
Our On-Page Optimization strives to include performance indicators based on keyword and landing page suggestions. We suggest using just one keyword/keyword category per landing page to optimize campaign traffic and ranking effects.
Nonetheless, our on-page efforts are not limited to technical issues such as meta tags. Instead, they cover material, connections, and social media. The following diagram depicts the anatomy of a wholly configured landing page.
Off-Page Optimization, also known as relation construction, focuses on important considerations. This includes the number of connections, the content of each connection, the domain rank, and so on.
The SEO team’s tactics stress the importance of high-quality content with the ability to win ties. As a result, we use a variety of techniques to both create and earn ties.
Each SEO campaign includes a regular monthly meeting with your account manager to review progress and keyword ranking metrics.
Monthly Organic Traffic Analysis and Recommendations
Our SEO programs, as well as the tactics we use for each campaign, are fully customizable. So that if an opportunity presents itself, the team will be able to seize it. Every month, the team provides a series of suggestions to improve the SEO campaign’s performance.
Keyword Ranking Report
Every month, the team also creates a keyword and ranking report to determine how well each keyword is doing. The team will also decide if the adopted techniques are still effective or whether a new series of strategies is needed.
If you’re looking for a company that can help you dominate SEO and search engine results, then look no further than MediaForce. We have been in business since 1996 and our team of experts will work with you to create an effective SEO strategy that will increase your online visibility. Call us today at 613-729-0500.
Questions? We have answers.
20 years+ has given us the time to understand internet marketing and how it directly relates to a company’s ability to not only grow, but last. With over 20 years in the digital marketing industry, countless testimonials, Google reviews, video reviews, case studies and more we are a trusted source of digital marketing expertise for businesses in North America.
We have won a number of awards including Top SEO Agency in Canada, #1 Website design Agency Ottawa, Top PPC Agency in British Columbia and more. With over 20 years in the digital marketing industry, countless testimonials, Google reviews, video reviews, case studies and more, we are a trusted source of digital marketing expertise for businesses in North America.
Our pricing varies from one time engagements like website design to monthly services like SEO or Google ads management. Because every business is at a different stage and has different goals and objectives we have not developed packages. Book a quick discovery meeting and we can review your objectives and provided some example pricing.
Yes. More traffic is easy. More importantly, we get our clients valuable traffic. Traffic that is actually relevant and will convert at a higher percentage. How do we do this? Many different ways but it all starts with an audit and keyword research. Phase II moves into website design and conversion optimization. Your design, call of action, offers, bounce rate and other factors will tell us a lot about what we need to do.
Our teams are located in Toronto, Ottawa and London ON. With 3 dedicated in-house marketing teams (SEO, PPC, Social) an award winning dedicated website design team and dedicated account managers making it all happen, we have the talent and disciplines to help you achieve your goals.
We exist to help our clients succeed. Part of that is making it easy. We will assist in access to channels or platforms, we do all the keyword research, all the content and ad writing and all the imagery for display ads. We will also assist in email and tech support, website security and anything else we feel is critical for success.
Data-driven marketing relies on the strategic use of data to understand customer behavior and preferences. This allows companies to personalize their marketing efforts and improve the overall customer experience. By analyzing data such as purchasing patterns, demographics, and responses to various campaigns, businesses are able to tailor their messaging in order to better meet the needs and wants of their customers. Data-driven marketing can also help identify high-value segments within a larger target audience, allowing for more efficient allocation of resources and ultimately leading to increased sales and profitability. Overall, utilizing data effectively in marketing strategies can have a significant impact on a company’s success.
This really depends on your current situation. After a thorough audit reconciled against your objectives we will be able to confidently tell you exactly the first steps and what channels need to be utilized, further leveraged, optimized or cancelled. As an example, Google ads will get you short term performance and SEO will get you long term performance.
By having a clear understanding of your business objectives, industry, competitors, your current situation, budget, expectations and more we can clearly plan out a digital roadmap to get you where you want to be. Our digital marketing questionnaire can give us clear indicators of expectations and first steps.
Yes. Our measurement model is critical to understanding success factors. Once we understand your objectives, your industry, your competitors and benchmark your current situation, we can then develop and digital road map, usually including; website optimization, updated tracking analytics, SEO and Google ads management to get you where you want to be. Regular weekly updates, monthly reporting calls and quarterly reviews are standard.
Communications and reporting are as important as performance. During onboarding you will be assigned a senior partner (Mike Townshend) who will be your main point of contact. Regular weekly updates, monthly reporting calls and quarterly reviews are standard.
Conversion rate optimization or CRO involves analyzing and testing elements on your website or app to improve the percentage of visitors who complete a desired action, such as making a purchase or signing up for a newsletter. This process involves thoroughly understanding your target audience’s wants and needs, and using that information to optimize important elements like calls-to-action and website layout. CRO tactics can also include A/B testing, where different versions of a web page are shown to different groups in order to determine which performs best. By constantly evaluating and improving these touchpoints, CRO can play a crucial role in moving prospects through the marketing funnel and ultimately converting them into customers.
While paid programs such as Google Ads or Facebook ads can produce results right away, other tactics such as search engine optimization (SEO) take a bit longer to see a return on investment. This patience is crucial, however, as building a strong foundation for organic search traffic can have lasting impacts on your online visibility and traffic in the long run. The reality is that SEO is a constant and ongoing process involving proper keyword research and website optimization, as well as regular content production and link building. These steps take time to show results, but the payoff is worth it in the end. So while it may be tempting to go for quick, paid solutions, also prioritize investing in long-term strategies like SEO for continued success in the digital realm.
Usually 3-4 weeks.
With 87 % of smartphone users using a search engine every day, and the first organic listing on mobile devices generating 27.7% of clicks, compared to 19.3% on desktops, it’s more crucial than ever to get in front of your target audience organically.
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