Website Personalization & Automation
Automated personalization & content targeting.
Deliver personalized content, automate targeting and increase conversions all while reducing your workload.
Automatically personalize messaging your customers based on their actions.
Personalization helps present visitors with unique experiences tailored to their needs. A static homepage will soon be a thing of the past.
There are three primary elements of personalization:
Automated targeting
Automate the testing and experimentation to create the ideal customer experience.
AI optimization
Automatically push traffic to your most successful experiences.
Deep-learning
Automatically make connections with events and differences between responses.
Why Website Personalization Is Important
People now expect a personalized digital experience similar to their news feed, social network, and shopping recommendations. This should be one of your top priorities as a business, and we can help achieve that through our website personalization services. We work with clients across Ottawa, offering website automation, and other services to help you get more traffic.
Personalization & Marketing Automation
Deliver Personalized Cross-Channel Experiences and increase conversions.
Serve relevant targeted personalized content based on multiple data sources like site behavior, demographics, location, social profile etc. Display to each visitor exactly what they are most likely to be interested in, using predictions gleaned from your data. We can build real-time comprehensive visitor profile from multiple data sources and then use a combination of algorithms to deliver a personal experience.
The Homepage is Dead: A Story of Website Personalization
https://moz.com/blog/homepage-personalization
Digital marketing strategies for 2024
