Canada’s most experienced
Medical Clinic Digital Marketing Agency
For over 20 years we have worked dental clinics, physio clinics, cosmetic surgeons, non-surgery clinics and chiropractic clinics helping to acquire more patients.
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Get more patients and improve retention rates using an experienced medical digital marketing agency who understands healthcare marketing regulations.
As we move into 2025, healthcare marketing will be all about creating an enhanced patient experience online and on mobile. With more and more healthcare organizations engaging in digital transformation, patients will have access to more information than ever before. This will allow them to make more informed choices about their care, leading to increased loyalty and reduced instances of care aversion.
Health care spending grew 9.7 percent in 2020, reaching $4.1 trillion
Digital Marketing for Physiotherapy Clinics
If you are physiotherapy or sports medicine clinic we can help you acquire quality patients.
Digital Marketing for Cosmetic Surgery Clinics
We understand Health Canada and North American health related marketing regulations.
Digital Marketing for Non Surgical Skin Clinics
The competition in weight loss marketing is extremely competitive. We have strategies and tactics to beat the competition and deliver.
Digital Marketing for Dental Clinics
We work with dental clinics to ensure your bookings are full. we can help get new patients and increase retention.
Digital Marketing for Hospitals
Acquire new patients by targeting relevant audiences online, raising awareness of services, and providing valuable healthcare information to potential patients.
Digital Marketing Dermatology Clinics
Attract new patients through targeted online campaigns, showcasing expertise, and educating people about skincare solutions.
Digital Marketing for Chiropractic Clinics
Acquire new patients by reaching out to local audiences, highlighting the benefits of chiropractic care, and offering educational content on spine health.
Let’s talk.
Patient acquisition. Patient retention. Patient advocacy.
When you partner with us your partnering with a proven medical digital marketing industry leader.
To keep up with the competition, healthcare organizations will need to focus on creating a seamless, personalized experience for patients across all channels. By investing in the latest technologies and making patient experience a top priority, healthcare organizations can stay ahead of the curve and position themselves for success in the years to come.
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Approximately 81% of patients conduct online research before making a purchase decision
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Over 46% of Google searches have local intent, indicating that patients are actively searching for clinics near them.
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Small businesses with a website are more likely to attract new customers. However, as of 2021, roughly 36% of small businesses in the United States did not have a website.
Digital marketing plays a pivotal role in helping medical clinics across various specialties increase patient leads and foster growth. Here’s an overview of how digital marketing can benefit each type of clinic:
Full-Service Marketing for Every Type of Clinic
When it comes to healthcare, every clinic has its own story—different specialties, different patient journeys, and different goals. At Mediaforce, we tailor our marketing strategies to fit those differences while delivering one consistent result: growth.
Whether you’re a physiotherapy clinic, cosmetic surgery centre, dental practice, or hospital network, we bring over two decades of healthcare marketing experience and a deep understanding of compliance, patient psychology, and digital performance.
Here’s how we help you attract and retain patients with strategies tailored to your clinic type—not generic templates.
Medical SEO That Builds Trust and Visibility
Getting found online is non-negotiable. Our medical SEO services are designed to ensure your clinic appears on the first page of Google when patients search for services you offer.
Whether it’s SEO for medical websites or full campaigns that span across specialties, our focus is always the same: attracting quality leads that convert into appointments. As a leading medical SEO agency, we know how to navigate keyword sensitivity, algorithm updates, and competitive positioning—all while staying compliant.
Our strategies of SEO for medical companies include technical audits, keyword mapping, authoritative content creation, and high-quality link building. We’re also proud to be ranked among the best medical SEO companies in Canada, based on results, transparency, and trust.
Website Design That Speaks to Patients
Your website isn’t just a digital brochure; it’s often the first touchpoint between you and a potential patient. That’s why we build custom medical website design services that are mobile-first, lightning-fast, and designed to convert.
When creating or optimizing your site, we take accessibility, privacy, and the user experience into account. Whether you require a total redesign or performance improvements, our strategy is based on patient behaviour statistics and compliance laws such as PHIPA and HIPAA.
Paid Search Advertising That Targets Local Patients
Google Ads can attract high-intent patients fast—but only when done right. We develop geo-targeted, compliant ad campaigns that target the most relevant services and symptoms that your audience is actively searching for.
Our team is constantly optimizing ad copy, keyword targets, and landing pages to keep your cost per lead as efficient as possible. No matter what you are marketing, be it chiropractic or skin treatments, each campaign is tailored to the specific services of your clinic.
Social Media Marketing That Builds Patient Trust
Social platforms are not merely branding tools; they are the places where your clinic can build trust, respond to patient inquiries, and find a faithful community. We are experts in ethical, engaging, and results-driven medical social media marketing.
Our social media marketing for medical clinics is based on what patients really want to see: useful information, real outcomes, and human touch, whether through platform-specific content creation, community management, or ad campaigns.
We also do compliance reviews, creative approvals, and sensitive content moderation so that you can remain focused on care as we expand your audience.
Email Marketing for Patient Retention
Healthcare is a trust-based industry, and email can build trust over time. We develop automated email campaigns to introduce new patients, remind them about their appointments, and offer continuous value by sending educational materials and promotions.
This will keep your clinic in mind and enhance patient lifetime value, particularly for services such as physiotherapy, cosmetic treatments, or mental health support, where regularity is a concern.
Reputation and Review Management
Online reviews are important in healthcare more than in nearly any other sector. We also use review-generation strategies that encourage satisfied patients to leave reviews on Google, RateMDs, and other sites.
Meanwhile, we monitor and manage your online presence, address feedback, and maintain your reputation through high-quality, SEO-optimized content and listings.
All-In-One Strategy, Backed by Data
All of our channels, including SEO and PPC, social and email, are combined into a single strategy that is designed around your objectives, audience, and level of growth.
It implies no duplication, no siloed campaigns, and no guessing. You receive a clear roadmap, monthly performance updates, and professional advice that changes as your business changes.
Physiotherapy Clinics:
Targeted Content: Create blog posts, videos, and social media content addressing common musculoskeletal issues and rehabilitation techniques.
Local SEO: Optimize the clinic’s website for local search, ensuring it appears in local map listings and search results when potential patients seek physiotherapy services.
Social Media Advertising: Run targeted ads to reach individuals in need of physiotherapy, highlighting the clinic’s expertise and success stories.
Psychology Clinics:
Content Marketing: Share informative articles, videos, and infographics on mental health topics to establish credibility and attract patients seeking therapy or counseling.
Online Appointment Booking: Implement a user-friendly booking system on the website to make it easy for potential patients to schedule appointments.
Google Ads: Use pay-per-click advertising to target keywords related to psychological services in the clinic’s local area.
Cosmetic Surgery Clinics:
Visual Content: Showcase before-and-after photos, videos, and patient testimonials to demonstrate the clinic’s expertise and results.
Social Media Advertising: Promote cosmetic surgery services to a targeted audience interested in aesthetics and beauty enhancements.
Email Marketing: Build a mailing list and send newsletters with valuable information and exclusive offers to potential and existing patients.
Hospitals:
Comprehensive Website: Develop a user-friendly website with detailed information about hospital services, specialties, and medical staff.
Search Engine Optimization (SEO): Optimize the website to rank well for healthcare-related keywords, making it easier for patients to find the hospital online.
Online Reputation Management: Encourage satisfied patients to leave positive reviews on platforms like Google My Business to build trust and credibility.
Chiropractic Clinics:
Educational Content: Share blog posts, videos, and social media content on spinal health, chiropractic care, and pain relief.
Local Directory Listings: Ensure the clinic is listed accurately on online directories and review websites like Yelp and Healthgrades.
Email Campaigns: Send newsletters with tips for maintaining a healthy spine and special offers to engage potential and existing patients.
Weight Loss Clinics:
Content Marketing: Create content that educates potential patients about weight loss programs, healthy eating habits, and fitness routines.
Social Media Engagement: Run social media campaigns focused on weight loss success stories and transformations.
Email Automation: Implement email drip campaigns to nurture leads and provide ongoing support to patients in their weight loss journey.
What Makes Medical Marketing Different (And Why It Matters)
Healthcare marketing isn’t like selling products or running promotions. It’s about trust, empathy, privacy, and accuracy. At Mediaforce, we understand the sensitivity required to successfully promote medical clinics—and we’ve spent over 20 years refining the process.
Here’s what makes healthcare digital marketing fundamentally different—and why choosing a specialized partner matters.
Patient Trust Is Everything
Patients’ trust is more important than ever. They do research, compare clinics, read reviews, and tend to postpone appointments when a site or advertisement does not seem credible. This is why our strategies focus on educational content, clear communication, and uncomplicated and easy-to-access design.
Whether we’re handling SEO for medical or writing Facebook ads for cosmetic surgery, our tone always reflects professionalism, compassion, and clarity—not gimmicks or sales tricks.
Compliance Is Not Optional
There are legal and ethical obligations associated with marketing healthcare services. The regulations are ever-changing, whether it is Health Canada regulations or website advertising restrictions from Meta and Google.
We proactively navigate these restrictions—whether we’re running campaigns for surgical procedures or building landing pages for clinics offering mental health services. As a medical SEO agency, compliance is baked into every step of our process.
Longer Decision Cycles Require Nurturing
Healthcare decisions don’t always happen instantly. This is why our marketing strategy involves both short-term acquisition (via Google Ads and local SEO) and long-term nurturing (via content, email, and remarketing).
This balanced model is particularly effective for high-consideration services such as dermatology, dental implants, or physiotherapy, where patients may require several touchpoints to make a booking.
One Strategy Does Not Fit All
The strategy that works for a chiropractic clinic will not work for a fertility centre. And what gets results for a dental practice won’t necessarily drive leads for a psychology clinic.
That’s why we build unique digital roadmaps for each type of clinic—based on your audience, service area, specialty, and patient flow model. From SEO for medical websites to Instagram content for skincare clinics, we align our tactics with what makes you different.
The Stakes Are Higher
When you’re marketing healthcare, you’re not just selling services—you’re guiding people toward important, sometimes life-changing decisions. That makes clarity, empathy, and accuracy critical.
We believe in marketing with integrity—and we only take on clients we believe we can genuinely help.
Some more words from our clients
Faces Derma Medical
We’ve earned a reputation for our care, commitment, and dedication to our profession. We offer the best in non-surgical treatments and services to optimize your skin health and vitality.
We began interviewing over 35 companies Canada wide for the development of a new website. After just one meeting we found the company we were looking for.
Bonnie Craig,
Clinic Owner
Fraser Life Physio
Advanced physiotherapy clinic and functional sport physiotherapy services: chiropractic, acupuncture, orthotics, laser & massage therapy.
They have helped us tremendously for putting a new clinic on the market. These guys are just awesome and exceptional in all they do. A great TEAM.
Meenie Grewal,
Clinic Owner
Facial Surgery and Cosmetic Centre of Ottawa
The Ottawa Facial Surgery and Cosmetic Centre was able to drive conversions both online and offline. Through re-marketing techniques, online appointment bookings grew rapidly and improved their lead generation.
Back on Track Physiotherapy
Starting with 3 locations we have helped them grow to 9 and counting.
Want To Learn How We Can Help Grow Your Patient Base?
Speak to one of our digital marketing experts.
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